- Author
- Rossomando, C.
- Title
- Reaching High Risk Groups: The Community-Based Fire Safety Program.
- Coporate
- Rossomando and Associates, Washington, DC
- Keywords
- fire safety | education | public awareness
- Identifiers
- community-based fire safety education model; experiences in seven communities; Peoria, Illinois; baltimore, Maryland; Barnwell and Blackville, South Carolina; rural Maine; Albuquerque, New Mexico; New Orleans, Lousiiana; Cleveland, Ohio; conclusions and lessons learned; guide to community-based fire safety education; funding guide for community-gased fire safety education programs
- Abstract
- Community-based fire safety education is a research-based methodology that brings proven, state-of-the-art marketing techniques and principles developed by the advertising industry to fire safety efforts. The key is to find out exactly where fires and fire deaths are occurring and to concentrate fire prevention efforts on reaching the residents who live there.